Radar MCN is partnered with Never Too Small, one of Australia’s most successful digital content brands.
The content, which focuses on tiny and micro apartments, studios and self-contained projects, has already attracted over 2m subscribers on YouTube, and is set to launch new channels with the support of Radar MCN.
New channels will be launched on Facebook and Snap in 2023 with the aim of reaching new audiences and developing new AVOD revenue streams.
Radar MCN General Manager Derek Dyson said, “We’re delighted to have Never Too Small on board. They have done a fantastic job growing a premium, thriving video brand on YouTube, and we’re excited to be able to create a new army of fans for their existing and ongoing content catalogue”.